Starting today, Coles is cutting prices on hundreds of staple items, including bread, potatoes, and meat, for several months.
Anna Croft, the company’s chief commercial officer, said the retailer was doing everything it can to provide customers with more value and savings this winter.
According to Ms. Croft, the company is committed to providing its customers with the best possible value this winter.
To help people stretch their budgets even further, it’s reducing the prices of various food items, including roast dinners and potatoes.
Through its website and in stores, customers can find a wide range of products that are on sale as part of the company’s Down Down pricing program.
Some of these include beef blade roast, which is now $13 per kg, and pork belly roast, which is $16 per kg.
For instance, a 500g pack of chicken mince is now $5.50, down from $6.50.
On the other hand, a 1kg bag of beef mince is $9 down from $11. In addition, non-meat items are also being offered at lower prices. For instance, a 2kg bag of white potatoes is now $4.
In addition, customers can now get a 1.2L ice cream tub for $7 instead of $10, and Dairy Farmers’ creamy yogurt is now $3.95 instead of $5.
On Monday, another major supermarket chain in Australia, Woolworths, announced that it would also be reducing the prices of hundreds of products.
These include roast pork shoulder, beef, tea packs, and Uncle Toby’s Oats.
The company will be reducing these prices by an average of 20 percent.
According to Paul Harker, the chief commercial officer of Woolworths, the company decided to make the changes to help its customers keep their budgets in order during the colder months.
He noted that the company wanted to provide its customers with the most value and savings.
Through its price reduction program, the company hopes to give its customers a clear understanding of what they can expect to purchase this winter.