A Melbourne grocer has sparked controversy by posting a sign warning customers that they will be charged an extra $1 per stalk if they break off broccoli stems.
The strict policy has drawn attention online, with some shoppers voicing concern and frustration.
The sign, which reads “DO NOT BREAK Broccoli” and warns “You will pay $1 extra for each you break if we find out”, has been shared on Reddit, prompting a heated debate.
Some users argue that the policy is heavy-handed, while others, including a former green grocer, claim that it is necessary to deal with rising costs and stem-snapping habits.
According to the grocer, the decision to implement the policy was made due to the significant losses incurred when customers break off the stalks.
Since broccoli is priced by weight, removing the stalk can result in significant losses for stores, especially during shortages and price hikes.
Major chains like Coles, Woolworths, and Aldi have started pricing broccoli per head instead of per kilo to reduce losses.
The prices of broccoli have soared to about $10.90 per kilo at both Coles and Woolworths, with the rise in costs attributed to poor weather conditions in regions across Victoria and Queensland, leading to supply shortages and increased demand.
The co-founder of Farmers Pick, Josh Ball, told 9honey Kitchen that both baby broccoli and broccolini have been impacted by the cold weather conditions in the growing regions of Australia.
In light of the situation, authorities are urging customers to be mindful of their actions when purchasing broccoli, emphasizing the importance of respecting the product and the grocers.
Meanwhile, the Melbourne grocer remains committed to enforcing the policy, stating that it is necessary to maintain a fair business environment.